This guide outlines how to create a personalized email template in HubSpot using SimpleEvents' custom properties.
Creating a personalized email template in HubSpot using SimpleEvents custom properties can enhance your email marketing strategy. An example email is at the bottom of this article.
Video walk-through
Step-by-Step Guide
Step 1: Create a New Email in HubSpot
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Go to the email marketing section in HubSpot.
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Click "Create a new email."
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Choose between regular (one-off) or automated email.
Step 2: Select and Customize a Template
- Choose an initial template, such as a welcome template.
- Customize the layout. For example, set up a two-column layout and adjust elements as needed.
Step 3: Personalize with SimpleEvents Properties
- Insert personalization tokens such as the recipient's first name.
- Utilize SimpleEvents custom properties like confirmation code, event link, QR code, and last event registered.
- Ensure you switch to the contact record view to access these properties.
Step 4: QR Code Integration
- Add the QR code personalization property from SimpleEvents for easy event access.
- The properties are:
- Last Event Confirmation Code
- Last Event Link
- Last Event QR Code
- Last Event Registered
Step 5: Add Event Details
- Insert details like event name, description, and address.
- Customize further with additional text, images, or links.
Step 6: Preview and Test
- Preview the email template to ensure all elements are correctly in place.
- Test the email with a sample contact to verify the appearance and functionality.
Step 7: Finalize and Use
- Make any final adjustments based on the preview and tests.
- Add the template to relevant workflows for automated sending or use it for one-off emails
Example Email
